I found this store through a blogger and I looked into the brand, their products are quite nice to look at but I liked this one the best so I bought it. It totally reflects the brands position on "eco-friendly". When I opened up the package, I could really fell the minimalistic approach they went for, the fabric is also truly water repellant, it's good to look at and capacity-wise, it's not bad at all. I did think the price was. a little on the high side but considering they are an upcoming original brand with marketing to do, it's a little understandable. If the brand is open to suggestions, I have some, i'd have appreciated more detailed information about your brad in your marketing materials in the box and I feel a lot of people would miss out on the major high-points and uses of this bag, so instructions would be nice. Normally, instructions are not needed to use a bag, but without having the bag in hand it's difficult to understand it. Overall good bag.